All case studiesCo-owned product: one-way rentals & regional balance

Fjellride

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Context

Adventure operators juggle volatile capacity, guides, equipment, and guest expectations. One-way rentals and uneven demand between depots expose generic booking tools: pricing and capacity need to reflect where stock is picked up and dropped off within a region, not only headcount per day. Fjellride was originally created by Walter Media and is now co-owned; the aim stays the same: software that follows the trip and the fleet, not a generic calendar.

Approach

We mapped the real booking lifecycle (inquiry → hold → confirm → pre-trip → on-site) and modeled one-way legs, pick-up and drop-off locations, and a regional matrix of fees that balances inflow and outflow. Inventory and staffing rules live in the product, not in someone's inbox, and we keep shipping improvements with the operating team.

Outcomes

Guest-facing prices and availability match one-way reality; operators spend less time reconciling relocations in spreadsheets. The live product at fjellride.se reflects that discipline today.

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